What’s New

Long Beach International Salon & Spa Expo 2017

Long Beach International Salon & Spa Expo 2017

Jan 28-30, 2017

Experience the biggest and best beauty expo on the west coast. The Professional Beauty Association’s International Salon and Spa Expo is the largest cash-and-carry, professionals-only beauty event on the West Coast.

Global Beauty Lash will be at booth #3131. Come check out our products and receive exclusive discounts at the show only. Watch a lash demonstration, ask questions, and take the first steps to getting GBL certified! 

Long Beach Convention Center
300 Ocean Boulevard
Long Beach, CA


Mali Welch
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International Beauty Show New York 2017

International Beauty Show New York 2017

Mar 12-14, 2017

The International Beauty Show New York is the longest-running event in beauty. This year IBS New York celebrates its 100th year anniversary! There will be more than 500 top beauty companies, the most innovative products and tools, over 150 educational classes, and countless networking opportunities.

Global Beauty Lash will be there of course. Visit our booth and explore our products. We will be giving exclusive discounts during the show. Watch a lash demonstration, ask questions, and take the first steps to getting GBL certified!

Javits Convention Center
655 West 34th Street
New York, NY



Mali Welch
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Make A Move into The Beauty Industry and Find A Rewarding Career

Make A Move into The Beauty Industry and Find A Rewarding Career

From creating the perfect lash line to microdermabrasion, it’s never too late to enter a career in the beauty industry.

One of the many perks of the industry is that it allows schedule flexibility. You decide when you work as well as where you want to work because the industry also offers the opportunity to work on an international level. Here are the three most common paths to take to break into the industry.

Makeup Artist

One career in the beauty industry is makeup artistry, which focuses on makeup application and other specialized services like semi-permanent lash application. Most makeup artists freelance for events or short-term contracts, which offer the freedom of working locally or on a global scale. Makeup artists can freelance for weddings, photo shoots and fashion shows, or they can choose to focus on special effects makeup for the entertainment industry. 

Training to become a makeup artist can be obtained in either a traditional cosmetology school or through a program that focuses solely on makeup artistry. If you choose to attend a traditional cosmetology program, you should look for more specialized certifications after graduation or apply for an internship to gain further experience. For specialized programs, certification as a makeup artist can be achieved within six months.


Cosmetologists are trained in makeup application and eyelash extension techniques, and their training extends to hair cutting, coloring and styling as well as manicures, pedicures and waxing. The perk of cosmetology training is that it provides general training in many areas, so you can choose to specialize in a specific area after you’ve gotten to experience all possible avenues. A full-time cosmetology program can typically be completed within nine months to a year while part-time programs can take 12 to 18 months.


An esthetician’s primary focus is skin care. Although esthetician training will typically cover makeup applications and things like eyelash extension training, it also offers training in more specialized areas like microdermabrasion and skin peels. Such procedures require special certifications that are not received from cosmetology or makeup artistry training. The majority of esthetician programs can be completed in about 12 months.

Continuing Education

After you’ve obtained official certification, you can legally begin working within your industry, but your education shouldn’t stop there. It’s important to stay up-to-date on the latest techniques and advancements within your chosen industry. Increase your marketability by obtaining additional certifications from training courses that focus on specialized areas of expertise within your field. Additional training also increases your chances of global work opportunities.

Jason Andreoni
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The Demand for Eyelash Extensions

The Demand for Eyelash Extensions

Women desire length when it comes to the hair on their head and, certainly, their eyelashes. Throughout history, women have demonstrated various techniques for growing out their hair and, as science advances, the processes become easier and more effective.

Essentially, things that were once unattainable are easily obtained each day across the globe. Ladies, revel in this luxurious time for cosmetics--it will only get better. The demand for certain length-inducing procedures, like eyelash extensions, is incredibly high. Although this line of work requires training, the business afterward is steady, fast-paced, and growing.

What Are Eyelash Extensions?

Differing from false eyelashes that require glue and plenty of patience, eyelash extensions improve the length, fullness, and general thickness of lashes by a professional combining mink, silk, or synthetic lashes to each individual natural lash.

Contrary to traditional "falsies," these lashes do not require the use of an adhesive being applied directly to the lid; each individual lash requires the adhesive. The end result is, of course, stunning lashes that coincide with your beautiful, natural lashes.

Who Gets Them?

Again, for as long as they were able, women have experimented in eyelash growth. From mascara to falsies, eyelash extensions are difficult to go up against. Celebrities and regular women get these lashes bi-weekly in order to eliminate the headache of applying false lashes. No maintenance is necessary on your part, which further adds to why these lashes are in such high demand.

The Training

Surely you would want a professional to work on you, so this procedure requires training to guarantee that quality is delivered to every client. Vast companies offer training courses for this process, and they last up to a month. During this time, students will need to learn the art and successfully apply lashes multiple times on a model. Once certified, students will be overwhelmed by the amount of clients eager to get their lashes. Business is booming in this practice.

Beauty schools are incorporating this art into their curriculum to keep up the growing demand as well. This procedure requires patience simply because it is repetitive and takes time to apply the synthetic lashes to every individual, natural lash. Learning the ins and outs of the products and procedure allows the professionals to educate their clients, further contributing to a society full of gorgeous eyes.

The Demand

A CoverGirl survey revealed that over 50 percent of women have or will get eyelash extensions in their lifetime. After undergoing this procedure, you will need to have them filled bi-monthly. The numerous new people and repeating clients that this process attracts continues to grow each day, so the need for certified professionals is growing. An incredibly beneficial industry needs those who are ready to take advantage of the demand.

Tracie Nguyen
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